The company’s CEO shifts to focus more on“time well spent” on the platform (even though few inside Facebook seem to know how to define that metric). Part of our social media manager’s job is to rummage through the internet to find content…
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Category: AppleSauce
Pun-Filled Valentine’s Day captions that will make your followers LOL in love
AppleBlog - Pittsburgh, PA
Let’s be honest, Valentine’s Day isn’t exactly in everyone’s top five of favorite holidays. But we can all agree it’s the perfect holiday to be cheesy. It’s a day filled with roses, giant teddy bears, heart-shaped foods, and timelines overloaded…
Posted in AppleSauce
Working Out The Social Media Kinks: Snapchat Ad-Game
The Pros & Cons of "Serena Williams': Match Point"
AppleBlog - Pittsburgh, PA
Yesterday on August 31st, 2016, Gatorade and Snapchat joined forces to produce the first ever game on Snapchat. But let’s face it: this whole endeavor was another clever way for Gatorade to disguise it’s advertising efforts in the form of…
Posted in AppleSauce Tagged with: digital, digital advertising, digital advertising trends, digital marketing trends, Pittsburgh ad agencies, Pittsburgh Ad Agency, Pittsburgh advertising, Pittsburgh Advertising Agency, Pittsburgh agency, Snapchat, social media, social media marketing, social media today
Pokemon Go: Market To ‘Em All
Pokemon Go Takes Marketing Efforts To New Heights
Lisa Kefalos - Pittsburgh, PA
It is highly likely that you have heard the buzz on the streets, your office, your classroom, your gym, your news feeds, or have seen the players firsthand… Pokémon Go trainers are on the prowl. The trending new Pokémon Go…
Posted in AppleSauce Tagged with: app developer, digital advertising, digital advertising trends, digital marketing, digital marketing trends, gaming, marketing, marketing trends, Pittsburgh ad agencies, Pittsburgh Ad Agency, Pittsburgh Advertising Agency, Pittsburgh agency, Pokemon Go, Pokemon Go app, technology
Apple Box Taco Take-Over
Boxers Sample Best 'Burgh Tacos
Dan Brettholle - Pittsburgh, PA
Primanti Bros., Pierogies, Pittsburgh Popcorn. Our city is known for many things, signature foods being one of them. As the “foodie” scene explodes in the ‘Burgh, we have been subject to an awesome array of new and exciting food combos…
Posted in AppleSauce Tagged with: Cinco de Mayo, Pittsburgh ad agencies, Pittsburgh Ad Agency, Pittsburgh Advertising Agency
Learning from Leatherface
AppleBlog - Pittsburgh, PA
Gunnar Hansen March 4th, 1947 – November 7th, 2015 As Apple Box Studios’ horror flick aficionado, I regret to inform all of you that I have some very sad news. This past weekend, the horror community lost one of its…
Posted in AppleSauce Tagged with: Graphic design tips, Gunnar Hansen, Leatherface, Pittsburgh graphic design
A Checklist for Online Marketing Success
AppleBlog - Pittsburgh, PA
No matter the industry, every Online Marketing Manager has a busy day filled with social media posting, content curation, blog writing, staying on top of industry news, Google AdWords management and etc.. To help maintain a schedule of success in online marketing,…
Posted in AppleSauce Tagged with: Google AdWords, online marketer's guide to success, Online marketing, social media marketing
Video Production Terms Translated
Mallory McGuire - Pittsburgh, PA
To those of us in the video production industry, terms like “kill the baby” are common. But for the newbies and curious cats, such slang can be alarming. In this list, we’ve translated some of the oddest, top production terms you’re…
Shark Week 2015: A Bite of Branding – the good & the gory on social media
AppleBlog - Pittsburgh, PA
“Shark Week” is officially back and brands have been quick to dive in to the celebrated TV phenomenon. It’s almost impossible for a socially active company, big or small, to resist piggybacking onto any news event’s buzz. And this year’s Shark Week…
Dadvertising: Mobile Marketing Breakdown
AppleBlog - Pittsburgh, PA
For decades, advertisers have been quick to target moms as they have been typically known to make most of the buying decisions in households. There are plenty of stats about how moms make these buying decisions along with the channels and…
Posted in AppleSauce Tagged with: dad-vertising, mobile marketing, reaching dads on devices, the year of the dad
