2020 has been a year like none other. It’s crushed certain businesses and industries in unimaginable ways. One question I am constantly met with is – is video production dead since the pandemic hit? From an outside view, the easy…
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Category: AppleBlog
WFH: Writing from Home- How to Make the Most of your Writing During Lockdown
If you’re reading this, it means that you’ve almost made it through 2020—congrats! As relieving as that is however, it seems that COVID as well will be making the journey into 2021 with us, and As long as the virus…
FIVE WAYS TO BREAK CREATIVE BLOCK DURING A PANDEMIC
We’ve all been there. Staring at blank sketch pads or empty Word Docs, trying to fight through the inability to deliver something unique and inspiring; only to come up short, questioning our own abilities and purpose in life. Of course,…
7 Things I’ve Learned Since June 18th
Here’s a list of some things I’ve learned during my 112 days as an Apple Box Studios employee: Community is Key Apple Box Studios is a collaborative, creative environment that boosts my productivity. We also keep beers in the conference…
Brand Recognition and Success
Have you ever been in a conversation with a group of friends and someone says “that sounds like something Rachel would say”? Or maybe you’re driving in your car and hear a song come on and say to yourself “this…
The Axial Age of Media
When 14 year old Philo Farnsworth looked out on his Idaho farm in 1921, he saw plows moving across the fields, back and forth. In his imagination, he saw an electron gun drawing an image much in the same way.…
FIGHTING COMPLACENCY with a Powerful Employee Communications Plan
Complacency is one of the most pervasive problems facing American companies today, especially larger corporations where accountability can easily fall through the cracks. But how can organizations encourage accountability? How can you incentivize a culture of ownership? How can companies…
Track & React
Urgency. Detail. Optimization. Creativity. Today’s marketing and communications industry calls for it all- and then some. At Apple Box Studios, we view project work through a lens of how to refine an audience, how to make a campaign more interesting,…
Tagged with: Ad Agency, Branding, integrated marketing communications, marketing, project management
What are Dark Posts on Social Media?
We’re here to shine the light on dark posts You’ve heard of the “dark web,” and all its scary content. But have you heard of the term “dark post” buzzing around your favorite social media blogs? If not, we’re sorry…
Tagged with: Ad Agency, Advertising, B2B, B2B marketing, B2C, B2C marketing, Branding, content creation, content marketing, digital advertising, digital advertising trends, Facebook ads, marketing, Pittsburgh ad agencies, Pittsburgh Ad Agency, Pittsburgh advertising, Pittsburgh social media, SEO, SEO tips, social media advertising, social media marketing
Super Bowl ads make digital Advertising splash
Would we really be an ad agency if we didn’t discuss the commercial victors of Super Bowl LII? The options were anything but limited. For a full review, check out Ad Age’s break down. Meanwhile, we will be showcasing the…
