AppleBlog Archives - Apple Box Studios

Category: AppleBlog

There’s No I In Team

Are you having flashbacks to your middle school gymnasium after reading that? Middle School Laura could care less about what her basketball coach was trying to say during his halftime pep talk. “There’s No I In Team”. All she cared

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Look Familiar?

Tapping into nostalgia to look back on some timeless holiday commercials. ___________________________________________ The ball has dropped, the glasses have been raised, and in the spirit of Guy Lombardo, Aud Lyn Sygn has been sung. Another trip around the sun, but

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How To Come Up With Ideas That Rock

There is no secret sauce to creating compelling ideas. But maybe this article will inspire you to get there! Some people get their best ideas when they are least paying attention: in the shower, on the toilet, during their commute

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Turning Around Setbacks

AppleBlog, my name is Coleman Coco. I’m a senior student-athlete at Colgate University and project management intern here at Apple Box Studios, and I am excited to give you an insight to my time working my first internship. For starters,

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Expect the Unexpected

“The mind is like a flower, it does not bloom without the lights of appreciation, encouragement and love.” -Debasish Mridha Expecting the unexpected has been a mantra that got me through my last two years of college and it has

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The Ads of the 2020 Olympics – The Good, The Bad, and the Cringey

Hello, Apple Blog. It is currently July 29th, 2021 and you know what that means: Tokyo 2020 is in full swing! In case you’ve been living under a rock, here’s a quick recap: the 2020 Summer Olympics were postponed last

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The Great Content Landscape Has Spoken

The landscape of effective storytelling is constantly changing. Arguably, the last ten years have seen more change than the 100 years that came before it. Notice, I said the “landscape” and not the storytelling itself. That’s because the basic ingredients

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Less is More (More or Less)

When it comes to video productions for digital media, many companies struggle with how long their message should be. I always say that, when deciding this, it’s best to put yourself in the viewers seat. How much information, based on

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Refreshing Your Personal Brand

Well folks, it’s been just over a year since what we thought would be a few weeks to “stop the spread” turned into a complete and utter disruption of our everyday lives. Many of us left our offices and set

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The TikTok Takeover

Just your resident Gen Z Apple Box employee here to discuss what the kids are up to these days: …it’s TikTok. The kids are obsessed with TikTok. And I, admittedly, am one of those kids. This app, created as a

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