“The mind is like a flower, it does not bloom without the lights of appreciation, encouragement and love.” -Debasish Mridha Expecting the unexpected has been a mantra that got me through my last two years of college and it has…
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Category: AppleBlog
The Ads of the 2020 Olympics – The Good, The Bad, and the Cringey
Hello, Apple Blog. It is currently July 29th, 2021 and you know what that means: Tokyo 2020 is in full swing! In case you’ve been living under a rock, here’s a quick recap: the 2020 Summer Olympics were postponed last…
The Great Content Landscape Has Spoken
The landscape of effective storytelling is constantly changing. Arguably, the last ten years have seen more change than the 100 years that came before it. Notice, I said the “landscape” and not the storytelling itself. That’s because the basic ingredients…
Less is More (More or Less)
When it comes to video productions for digital media, many companies struggle with how long their message should be. I always say that, when deciding this, it’s best to put yourself in the viewers seat. How much information, based on…
Refreshing Your Personal Brand
Well folks, it’s been just over a year since what we thought would be a few weeks to “stop the spread” turned into a complete and utter disruption of our everyday lives. Many of us left our offices and set…
The TikTok Takeover
Just your resident Gen Z Apple Box employee here to discuss what the kids are up to these days: …it’s TikTok. The kids are obsessed with TikTok. And I, admittedly, am one of those kids. This app, created as a…
Navigating Quarantine Through Cooking
It’s no secret that quarantine has put a damper on the world’s creativity. Personally, being limited to my home desk all day has proven to be trying. I’m often left uninspired and undermotivated to do even the smallest tasks. As…
The Year of the Video
2020 has been a year like none other. It’s crushed certain businesses and industries in unimaginable ways. One question I am constantly met with is – is video production dead since the pandemic hit? From an outside view, the easy…
WFH: Writing from Home- How to Make the Most of your Writing During Lockdown
If you’re reading this, it means that you’ve almost made it through 2020—congrats! As relieving as that is however, it seems that COVID as well will be making the journey into 2021 with us, and As long as the virus…
FIVE WAYS TO BREAK CREATIVE BLOCK DURING A PANDEMIC
We’ve all been there. Staring at blank sketch pads or empty Word Docs, trying to fight through the inability to deliver something unique and inspiring; only to come up short, questioning our own abilities and purpose in life. Of course,…
