My Two Cents on Video Production and Value

Two big words in video are production and value.  What does production value mean?  Often there is a negative financial connotation associated with that phrase, but it doesn’t necessarily mean that a lot of money has to be spent.  It’s nothing tangible or monetary, you just know it when you see it.  There’s this great […]

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What is Retargeting?

Raise your hand if you feel personally victimized by your Google search bar… Ever log onto Facebook and get the feeling that those sneaky ads on the margins of the page are trying to tell you something? (How does Facebook know that I LOVE shoes, dresses, and beaches in Mexico?!) Well my friends, they are. […]

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Creative Communications Firm Wins Ad Competition

Apple Box Wins RFPittsburgh Ad Competition We are pleased to announce that Apple Box Studios has designed the winning ad for StarKist, via RFPittsburgh, a competition hosted by the Pittsburgh Advertising Federation. RFPittsburgh, an initiative open to all Pittsburgh Ad Fed members, provides the opportunity for any professional – from a student to a CEO, […]

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Smaller-Scale Ad Agency Wins Clients Through Creative Competitions

Photography by Joe Wojcik Apple Box Studios’ staff competitions bring out best 02/17/2012 – by Patty Tascarella Senior Reporter Pittsburgh Business Times Apple Box Studios needed to add bigger and better clients in order to grow. It was losing out on too many pitches to larger agencies, as far as Principal and Creative Director Michael […]

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