Beginning Branding Core Natural Resources was formed through the merger of two industry leaders: CONSOL Energy and Arch Resources. As the longtime creative partner of CONSOL Energy, Apple Box Studios was a natural choice to help build the new brand from the ground up. We developed a comprehensive brand standards document to establish Core’s visual
Energy Expertise Three for the Power of One The energy industry is the one industry that fuels all the others. It powers our lives and drives our economy. Apple Box Studios is pleased to bring our creative energy to three incredible clients, each helping to make the world a better place to live with smart
BRAVE NEW WORLD ABS & AI Our AI Philosophy At Apple Box Studios, we see AI as the start of an exciting and inspired era in the creative arts. Here, AI is not a threat to our artists, but a powerful and innovative tool to enhance the human experience. We believe AI can remove traditional
Part I of an AI Series This is the first essay in a series about implementing AI tools in a creative business environment—a marketing firm. I’m specifically focused on the use of AI to ‘originate’ artwork or supporting imagery to be used in a variety of communications collateral. I’m not sure where this AI journey […]
Refined. Subtle. Unforgettable. From scrolling social feeds to highway billboards, consumers are bombarded with attention-seeking campaigns designed to shock, wow, and entertain. But here’s the catch: attention-grabbing doesn’t always mean message-grabbing. We’ve all seen it, that flashy, in-your-face ad that grabs you for a second, maybe two, before you swipe past it or tune it […]
Beginning Strategy & CreativeDevelopment At Apple Box Studios, we provide a range of strategic services tailored to each campaign’s goals. We even define the goals. For CONSOL Energy’s Not So FastTM awareness campaign, we developed a comprehensive marketing plan, budget, media and PR strategy, and creative execution to support the campaign’s mission of educating the
Driving engagement with monthly content bundles If your social media marketing is losing momentum, look no further. Apple Box Studios can energize your digital presence with monthly content creation, copywriting, delivery and social media management. Step up and get social. Beginning Content Curation & Copywriting Guttman Energy Our monthly social media services always start with
APPLE BOX Core Values Creativity is our acceptance of morality—our desire to translate ideas into physical form—to shape matter in pursuit of a moral purpose—to conceive value in the service of a goal—to achieve outcomes for the sake of humanity. Zero Mistakes We strive for zero errors in everything we do. We reach for perfection
After 20 years as a video production company, we’ve learned there’s a series of important philosophies that simply can’t be overlooked. They have nothing to do with technology, camera, or even the talent—it’s all about the mindset behind every video marketing campaign we produce. We call it the principles of video production. Planning If […]
Read More… from The Six Basic Principles of Video Production
Beginning A Completely Blank Canvas Creating a corporate brand for an entirely new technology startup is no easy assignment. Everything is created out of thin air. So when Sparrow AI in Austin, Texas approached us to do just that, we had a lot of questions, and then we went to work. In order to thoroughly
Apple Box Studios offers fully integrated communication campaigns for technology, healthcare and medtech companies seeking powerful and creative solutions to accomplish clear business objectives. List of top ad agencies in Pittsburgh.